Journal

Notes from
the workshop.

Straight-talking essays on building websites and software that actually move the needle for real businesses.

90+ PageSpeed Isn't Optional Anymore

Core Web Vitals are a ranking factor and a revenue factor. Here's the checklist.

June 24, 2025

Perceptually uniform color across light and dark mode, natively in Tailwind v4.

Purple gradients, Inter font, and centered everything. Here's how to escape the generic AI aesthetic.